Designed for B2B sales and marketing teams. It works best when your company sells to other businesses, not to consumers.
Consider this as an inbound form on your website. An interested prospect. The objective: critical information to the sales rep about the inbound lead, to secure a discovery call as quickly as possible.
HBR found that replying to a lead within an hour makes you nearly 7x more likely to qualify it. In Workato’s test of 114 B2B companies, over 99% didn’t reply within 5 minutes.